Switch: How to Change Things When Change Is Hard - Chip Heath & Dan Heath | Alkirtas Tunisie.
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Switch: How to Change Things When Change Is Hard - Chip Heath & Dan Heath

Random House Business
AuteurChip Heath & Dan Heath 1 livre

Chip Heath and Dan Heath explore why change is hard and how to make it happen, combining behavioural research with real-life examples. English-language paperback, Random House Business, 320 pages.

9781847940322
088836
En stock
36,575 TND 38,500 TND -5%
TTC

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Langue
Anglais
Format livre
Broché
Edition
Random House Business
Auteur
Chip Heath & Dan Heath
Nombre de pages
320

Why is lasting change so difficult, even when we know what we want to achieve? Chip Heath and Dan Heath examine how the mind responds to change and how a better understanding of our behaviour can help us move forward.

Drawing on research in psychology and sociology, alongside real-life examples from relationships and organisations, they explore practical ways to overcome resistance and turn intentions into action. Switch offers a story-driven approach to making changes in everyday life and at work.

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